Jeffrey Bottorff '95 Joins Cetera Financial Group as Division Manager

Cetera Financial Group, the second-largest independent financial advisor network in the nation by number of advisors, has added two new executives, Jeffrey Bottorff and Kevin Frank, to its business development team.

Bottorff, who serves as Cetera’s division manager for business development, will focus on supporting business development efforts at the Cetera network level. With more than 20 years of industry experience, he most recently served as vice president of business development for Kestra Financial, leading all business development efforts for the southern region.

Prior to Kestra, Bottorff spent 14 years at LPL Financial in a number of roles, including senior vice president of business development. Bottorff has also held a number of executive positions at Lincoln Benefit Life Company and 1st Global. He holds a bachelor’s degree in economics from Texas A&M University.

“The addition of these seasoned executives to our firm reflects our continued focus on attracting, retaining and growing financial advisors who share our vision of a profession that prioritizes the client’s best interests, day in and day out,” said Michael Murray, Cetera’s head of business development.