Scot Walker '90 October 25, 2016 4:09 PM updated: October 25, 2016 4:39 PM
Texas A&M University President Michael K. Young was in Washington, D.C., this week for a meeting of the Association of American Universities, and he took time out to drop into D.C.'s Metro Center subway station to pose for photos with members of the National Capital A&M Club and representatives of The Association of Former Students.
The Texas A&M advertisement on the wall behind them is just one of dozens of Texas A&M ads blanketing that subway station. In fact, every single advertising space in the station has been converted to promote Texas A&M and the achievements of the university and its students, faculty and graduates. It is all part of the university's national branding campaign, "Fearless on Every Front."
A columnist for the Washington Post noticed the Texas A&M brand's domination of the local subway station and wrote a column about it.
"Potential students might see the ads, yes, but hopefully so will people who grant research funds, like from the National Science Foundation, and academics who might be lured to Texas to teach."
You can read the whole column in the Washington Post here: "A little bit of Aggieland has taken over Metro Center this month."